About us
M&C Consulting is a consulting firm specialized in international business.
It provides with market research and report writing in French, English, and Japanese, and economic and technological intelligence—particularly to support Japanese companies in France and French companies in Japan.
The firm also offers consulting services, establishing and following-up of strategic partnerships, as well as management of digital marketing and communication projects.
Our expertise allows us to contribute editorially to several major specialized media outlets and think tanks, especially in the energy and energy transition sectors, with a particular focus on Europe and Japan.
All our engagements have consistently been renewed, even over the long term, and we have been recommended numerous times (see below).
So if you have any issue concerning a project of business development/settlement in Europe or/and Japan, please do not hesitate to email us, we would be so pleased to give you a prompt and valuable feedback.
Your Trusted Partner
At M&C Consulting, we turn ambition into achievement. Backed by proven international expertise, we craft bespoke solutions that power your global growth. With our dedication to excellence and a truly personal approach, we are more than a service provider — we are your partner in success.
Tailor-made Market research and Monitoring
In-depth analysis of target markets, supported by benchmarking and customized multilingual reports. Implementation of a monitoring system to ensure structured and continuous watch of your competitors', technological, and/or regulatory environment, enabling you to better anticipate key developments.
Business consulting and Strategic Partnerships
We develop tailored strategic and/or operational recommendations based on prior actions and adapted to the (multi)cultural context. We can also support their implementation, notably by facilitating connections to help you establish successful partnerships. Our goal is to create lasting, mutually beneficial relationships that support your business and its international growth.
Digital Strategies
From digital audits to actionable, data-driven recommendations and the development of evaluation and adjustment dashboards, we design tailored digital marketing and communication strategies for your business, along with their operational planning to ensure seamless implementation. Our innovative approach helps you achieve your growth and visibility objectives.
Our Successes
Whether directly or indirectly, our leading clients and partners reflect our commitment to excellence and the success of our international projects, which have been renewed time and again over the years.
"I truly appreciated the dynamism, analytical and synthetic thinking, as well as the rigor demonstrated by M&C Consulting.int," – Manager of Network Trade System, subcontractor for JETRO and NEDO.
"Thank you very much for the quality of your support," – CEO of Oui Care
Market research, including benchmarking if required, and report writing in French, English, and Japanese, formatted upon request:
A thorough analysis of your target markets, supported by competitive comparisons and tailored multilingual reports.
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Identification of opportunities, threats, industry trends, and consumer behaviors in target markets.
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Benchmarking to position your offer or service in relation to direct and indirect competitors.
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Creation of clear, structured, and customized reports (summaries, infographics, interactive tables, etc.).
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Professional writing in French, English, and Japanese, adapted to the target language and culture.
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Custom formatting of reports according to your company's or partners’ standards and specifications.
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Consideration of multicultural contexts to enhance the strategic recommendations.
Strategic monitoring setup:
An organized and continuous monitoring of your competitive, technological, or regulatory environment to anticipate key developments.
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Definition of relevant monitoring themes based on your objectives (market, innovation, competition, regulations...).
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Selection and configuration of reliable sources (databases, networks, specialized media, etc.).
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Analysis of weak and emerging signals to support strategic thinking.
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Delivery of regular summaries (weekly, monthly…) or real-time alerts.
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Integration of dashboards or customized briefs adapted to user profiles.
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Adaptation of monitoring to linguistic and cultural contexts (e.g., Japan, Europe, North America...).
Targeted consulting: including strategic and/or operational recommendations based on prior actions and tailored to (multi)cultural contexts
Concrete, contextualized recommendations to support your decision-making at all levels.
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In-depth analysis of collected data (market research, monitoring, internal audits).
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Tailor-made strategic (positioning, vision) and/or operational (tactics, resources) recommendations.
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Consideration of the cultural, economic, and organizational specificities of your target markets.
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Proposal of multiple action scenarios with risk-benefit assessments.
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Intercultural communication advice, particularly for Asian and Western markets.
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Support in decision-making processes, including collaborative or steering committee contexts.
Turning strategic recommendations into tangible results through hands-on support and expert execution:
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Establishment and management of strategic partnerships, from setup to follow-up.
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Targeted identification, qualification, and connection with relevant partners — institutional, commercial, technological, and more.
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Negotiation and formalization of agreements or collaborations aligned with your best interests.
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Coordination of implementation stages, including roadmap design, scheduling, and resource planning.
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Ongoing partnership monitoring, with performance analysis and adjustments as needed.
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Intercultural relationship management to ensure smooth collaboration and mutual understanding.
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Structured reporting on progress and measurable outcomes.
Definition and management of digital marketing and communication projects:
Comprehensive management of your digital projects from strategy to execution, focused on consistency and performance.
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Diagnostic and definition of marketing and communication objectives (awareness, engagement, conversion…).
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Development or refinement of your digital strategy (content, channels, tone, target audience).
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Project management: coordination of internal/external teams, timelines, and budgets.
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Creation of content tailored to each platform (website, social media, newsletters…).
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Implementation of performance tracking tools (KPIs, analytics, reporting).
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Continuous optimization based on feedback, market trends, and technological innovation.
Editorial Collaboration
Freelance Journalist – Enerpresse, Le Moniteur Group – Infopro Digital
Contributor to the Focus section, Japan correspondent: writing of technical analyses, strategic issue briefs, and daily monitoring of the French and Japanese energy markets. Also responsible for interviews and coverage of major developments in the sector.
Freelance Translator and Journalist – Courrier International / Chunichi Shimbun...
Translation and writing of socio-economic articles from Japanese to French; newswire selection (AFP/Reuters); synthesis of the French press for a Japanese readership; research and documentation for Japanese-language articles; interpretation during press conferences (OECD, etc.).
Internal publications and infographics in the energy sector, notably for NEDO (Japan's New Energy and Industrial Technology Development Organization) and high-tech startups (including content aimed at French businesses):
Market overview of hydrogen in France and Europe; decarbonization trends in Japan; sustainable mobility outlook in France (1994 and 2022); market study on EV charging diagnostic tools; offshore wind power market in Japan; New technologies, environmental, economical, geopolitical and ethical propects or Natural Hydrogen in Japan and Europe (ongoing), etc.